• Project: BMW Head-Up Display
• Date: February 2010 - March 2010
• Client: BMW AG
• Contractor: MKT AG
• Location: Automobilsalon Geneva 2010

Concept and design of an interactive exhibit playing with the concept of a gambling machine. With the BMW head up display there is no game of chance. You always win and the essentials are always in focus. The exhibit was equipped with a autostereoscopic 3d display to create a surprising effect.

The MESO-Team: Markus Wolf, Sebastian Oschatz, Ingolf Heinsch, Andreas Brendle, Jannis Kreft